068. Bob Burg | Success Through Giving: The Go-Giver Way

In this episode, Bob Burg, the mind behind The Go-Giver series, delves into the profound influence of giving in business. He unpacks the Go Giver concept, distinguishes 'giving' from 'giving back', and provides strategies to foster a giving culture. Burg also emphasizes the significance of giving in networking and maintaining a balance between giving and receiving. He shares personal anecdotes and discusses his future endeavors.